URBrand is a unique product designed to proactively build brain pathways that reinforce a strong sense of self. Based on the science behind the Resilient Mindset Model, URBrand guides users through interactive branding activities.

The URBrand activities are designed to help you think about who you are and what you stand for–your personal brand. By completing the activities thoughtfully, you will gain a better understanding of yourself and the choices you should make.
Though you will design a URBrand product, it is the process that is most important.

All of the activities are designed to be interactive and adaptable. Share your answers with others and ask them for feedback. Take time to reflect and then come back and edit your answers. Branding is a process that is best done with others because feedback can give us great insights into what others think of us.

If you are interested in learning more about URBrand please contact Donna at dvolpitta@centerforresilientleadership.com.